Bitcoin has just broken through the symbolic $100,000 threshold. This psychological milestone is stirring as much excitement as it is doubt. But the rapid surge raises a crucial — and for some, unsettling — question: is this the right time to buy, or should you lock in profits before a potential correction?
What we’re witnessing today isn’t just another speculative rally. It’s a structural movement, driven by massive institutional inflows, strong technical signals, and a macroeconomic backdrop increasingly favourable to alternative assets. This is no longer a cycle fuelled by retail euphoria. This time, it’s traditional asset managers stepping in.
Bitcoin is no longer just a bet — it’s a strategic asset at the heart of a major shift in the global financial landscape.
Strong momentum backed by converging signals
The recent Bitcoin surge is no coincidence. It’s part of a broader trend that began with the April 2024 halving. This event halves the reward given to Bitcoin miners, leading to a reduced supply of new BTC on the market. If demand stays the same — or rises, as is the case now — prices come under upward pressure. Historically, every halving has been followed by a bull phase within 12 to 18 months. That cycle appears to be playing out again.
This time, however, a new player is at the table: institutional investors. The explosive success of several Bitcoin ETFs, including BlackRock’s IBIT, has opened the door for billions in traditional capital to flow into BTC — without the technical hurdles of holding crypto directly. On 7 May alone, IBIT saw nearly $1 billion in net inflows. For many, that’s a turning point.
« It’s no longer a market for geeks and speculators — it’s a market for asset managers. »
Geopolitical context also plays a key role
Interestingly, it’s not just the crypto ecosystem fuelling this rally — the global macro and political environment is also supportive. The announcement of a US–UK trade agreement, widely covered by financial media, brought a renewed wave of optimism to global markets. While the deal has drawn criticism for its actual substance, it sent a clear signal: geopolitical tensions between Western powers may be easing, reviving risk appetite. In this climate, Bitcoin is behaving more and more like a barometer of global market sentiment.
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Another key factor: the potential thaw between the US and China. Outlets like Reuters and FXStreet report that talks are underway to roll back some of the Trump-era tariffs. This could significantly ease inflationary pressures and pave the way for a more accommodative monetary policy. If the US Federal Reserve begins considering rate cuts, non-yielding assets like Bitcoin could become much more attractive.
8 key reasons why Bitcoin is booming
Against this highly favourable backdrop, here’s a quick breakdown of what’s driving the rally:
#1 – US–UK trade deal
It sparked renewed market optimism. Fewer trade tensions = greater risk appetite, especially in crypto.
#2 – Renewed US–China dialogue
Tariff reductions on Chinese imports are being discussed. Markets are already pricing in lower inflation and interest rates.
#3 – Bitcoin ETF explosion
Massive inflows. BlackRock, Fidelity and others are managing billions. It’s bringing Bitcoin into the financial mainstream.
#4 – Major short squeeze
Hundreds of millions in short positions were liquidated in just 24 hours. This technical trigger accelerates the uptrend.
#5 – Technical breakout
Bitcoin broke key resistance levels: $98,000, then $100,000. Bullish indicators are multiplying across the charts.
#6 – Rate cut expectations
Lower rates make Bitcoin more appealing relative to bonds. Simple logic: less yield elsewhere, more value here.
#7 – Reduced supply post-halving
Fewer BTC are being mined daily. The scarcity effect is real and starting to bite.
#8 – Perception of undervaluation
Firms like Fidelity argue the current price doesn’t reflect Bitcoin’s computing power or actual adoption. To them, BTC is still undervalued.
Also worth reading: 5 reliable and profitable ways to invest in crypto
Buy or sell? What experience tells us
At this point, the decision to buy or sell has less to do with price — and more to do with strategy. Those who bought at $30,000 or $40,000 might be tempted to cash in some gains. Nothing wrong with that. Taking profits is never a mistake, especially when it’s part of a plan. But selling everything now? That would mean ignoring the strength of the current trend. As long as technical indicators remain bullish and ETF inflows stay positive, there’s still potential upside.
If you’re not yet exposed to Bitcoin, it’s not necessarily too late. Buying at $100,000 may seem steep, but if the medium-term target is $200,000, we’re still only halfway there. In that case, dollar-cost averaging (DCA) — gradually buying in at regular intervals — remains the smartest approach. You get market exposure without the need to time your entry perfectly.
The best example? MicroStrategy. The company kept buying Bitcoin even when it dipped to $16,000 — and now they’re reaping the rewards. Their long-term vision helped them weather the storms. That’s the real difference between an investor and a speculator.
Conclusion: Don’t ask the wrong question
The real question isn’t “should I buy or sell now?” — it’s “what’s my plan, and am I following it?”. Bitcoin is in a bullish phase, backed by powerful fundamentals and unprecedented institutional adoption. The macro backdrop is favourable, technical signals are strong, and supply is tighter than ever.
Selling everything today means exiting a market that could still double. Buying without a strategy leaves you vulnerable if a correction hits. But investing with a clear, methodical vision aligned with your goals — that’s what makes the difference.
The market is offering you an opportunity. The only question is: are you ready to take it… or let it slip away?
